Black owned distilleries are few and far in between. Similar to the craft beer industry, there is a big gap between the whiskey industry and Black whiskey consumers. Distillery owners aren’t nearly as diverse as their clientele.
There have been recent efforts to change that, though, with groups like Black Bourbon Society who are bridging the gap through outreach and education, and Black entrepreneurs who are founding distilleries of their own.
Brothers who brought economic opportunities to their hometown. A head chef who experiments with smoke infusion. A brewer that expanded his operations to breathe new life into a historic whiskey center. A successful woman who founded a company that celebrates whiskey’s secret history.
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